The Sukhoi Superjet Essay Example for Free

The Sukhoi Superjet Essay The Sukhoi Superjet 100 is fly-by-wire regional jet with 75 up to 95 seats[1]. Since the jet industry faces many competitors, it is an important action to design an effective marketing strategy, which includes a SWOT analysis. Strengths: *Equipped with two Saturn/SNECMA PowerJet SaM146 turbofans1 *has   10-15% lower operation costs than its competitors, which areEmbraer E-Jets and   the Bombardier CSeries programs1. This will enable Sukhoi Superjet 100 to sell at a lower price and hence making it more affordable. As a result higher sales, profits and market share occurs. *has a wider cabin and thus offers more comfort1. Not only is it cheaper but also more comfortable, hence establishing a competitive advantage for the Superjet 100. *The Superjet 100 airliner family is being developed based on the principle of maximum standardization of frame assemblies and systems1. This will enable Superjet 100 to perform more economically while keeping expenditures at a rational level. *The aerodynamics and design of the aircraft of the family are based on proven advanced technology to minimize technical risks at the stage of design, testing and operation1. A higher security attracts more satisfied customers, which could lead to positive publicity and thus higher demand and value of its shares. Weaknesses: *Completion of the deal to order 25 Sukhoi Superjet 100 with Dalivia was delayed2. Dalivia could consider to buy from its competitors, hence this would provide Superjet’s 100 competitors with a competitive advantage, sales, profits and market share. Opportunities: *Air France3, Lufthansa4, SAS5, Iberia6, UTair Aviation, MDLR Airlines and Merpati Nusantara Airlines7 are potential customers. *Malev Hungarian Airlines and Scandinavian Airlines System are reported to finalize their orders and an Indonesian airline is reported to be the airliner1. *Alliance Air of India has also showed interest in the Sukhoi Superjet 1008. *Armavia signed a multimillion-dollar agreement to buy four Sukhoi Superjet 100 planes for regional flights1. These orders will offer Superjet 100 to reach more customers, since if passengers feel satisfied; hence it could lead to repeat sales an word-of-mouth advertising, which then creates higher demand, sales and profits; hence airlines will then purchase more of the Sukhoi Superjet 100. Threats: *Its competitors Embraer and Bombardier offer much more comprehensive after-sales and maintenance network9. After-sales service is important for maximizing customer satisfaction and it can also lead to having a competitive advantage. In fact a research showed that 1 dissatisfied customer tells 11 others who then 5 others10, which would worsen the image of the product quickly, and thus lower sales, profits and market share occurs. [1]Sukhoi Superjet 100.[online].http://en.wikipedia.org/wiki/Sukhoi_Superjet_100, cited as ’19.5.2008’ 2 Airliner World, January 2007 3 [online].http://www.flug-revue.rotor.com/FRNews1/FRNews03/FR030323.htm#RRJ, ‘cited as 19.5.2008’ 4 Suchoi wants to sell 40 SuperJets-100 and negotiated with Lufthansa.[online]. http://babelfish.yahoo.com/translate_url?doit=donett=urlintl=1fr=bf-hometrurl=http%3A%2F%2Fde.rian.ru%2Fbusiness%2F20070517%2F65659192.htmllp=de_enbtnTrUrl=%C3%9Cbersetzen, ‘cited as 19.5.2008’ 5Scandinavian Airlines seriously mulls Sukhoi RRJ for SAS regional affiliates.[online]. http://www.sukhoi.org/eng/news/company/?id=606, ‘cited as 19.5.2008’ 6 Sukhoi Chief on RRJ program.[online]. http://www.globalsecurity.org/wmd/library/news/russia/2005/russia-050405-rianovosti08.htm, ‘cited as 19.5.2008’ 7   [online].http://lenta.ru/news/2007/10/24/ssj/, ‘cited as 19.5.2008’ 8 Paris Air Show: Sukhoi Civil-Alliance Air talks for SuperJet 100 at an advanced stagenews.[online]. http://www.domain-b.com/aero/june/2007/20070622_sukhoi_civil.htm, ‘cited as 19.5.2008’ 9 Export driven: The Sukhoi Superjet.[online]. http://www.flightglobal.com/articles/2007/02/06/211879/export-driven-the-sukhoi-superjet.htm, ‘cited as 19.5.2008’ 10 2005. Stephen Chapman, Cassy Norris, Natalie Devenish, Llian Merritt. Business Studies in Action, chapter 9

The Civil Rights Movement in Birmingham Alabama :: Black Civil Rights Movement

Walls are built up all over the world. They have many purposes and uses. The most common use of a wall is to divide a region. One of these famous walls is the Berlin Wall, which was constructed in 1961. This Wall was erected to keep East Berlin out of West Berlin, and even America had its own wall well before this one. There were a few major differences though. America’s wall, in contrast, was not a physical one that kept capitalism from communism. America’s wall was of a psychological variety, and it spread across most of the nation. America’s wall was more of a curtain in the fact that one could easily pull it aside to see what behind it, but if one didn’t want to they didn’t. This curtain was what separated whites and blacks in America, and one famous writer, James Baldwin, felt there was a need to bring it down. He felt that one should bring it down while controlling his or her emotions caused by the division. One of the best places to see the bringing down of the curtain and the effects that it had on the nation is where the curtain was its strongest, in Birmingham, Alabama. Forty years ago there was an explosion of bombings in Alabama. These attacks on communities seemed endless, as endless the hate that had been brewing in Alabama itself. These attacks seemed to be concentrated in the city of Birmingham, which is the setting for a place where a very tragic event will happen, one that brought the attention of the world to the evil curtain within Birmingham. In the church bombing of the 16th Street Baptist Church four little girls were killed in the blast on September 15th, 1963. Although this event started unrest and upheaval, by in the end it will have sparked the destruction of the curtain. To understand the why these youths were killed in Alabama, one must come to understand the events that led up to their death. Birmingham, Alabama was a very unstable area during the 1960’s, and this instability stemmed from pure racial hatred brewing within this city. Bombings started as early as the 1940’s and gave a section of Birmingham the nickname dynamite alley. The resulting civil unrest caused a man to step forward to stop it, a man by the name of Fred Shuttlesworth. Mr. Shuttlesworth was a part of the Southern Christian Leadership Conference (SCLC), and he organized many events and demonstrations but the only result that came from them was more violence.

My Oedipus Complex by Frank O’Connor

â€Å"My Oedipus Complex† by Frank O'Connor â€Å"My Oedipus Complex† is a story about a young boy of 5, Larry, who grows up in his own safe world with just himself and his mother. He is attached to his mother and wants her to belong only to him and considers his father a rival ? for her attention. However, when his father returns from WWI, a man whom Larry hardly knows, it is a constant battle between the two for the mother's love and attention. Larry is jealous of losing his mother’s undivided attention, and finds himself in a constant struggle to win back her affections. There are tree main characters in the story: Larry, his mother and father. Larry is a creative and imaginative boy. He gives his legs names Mrs. Right and Mrs. Left and invent „dramatic situations for them in which they discussed the problems of the day. â€Å" They discuss what mother and he „should do during the day and what presents Santa Claus should give a fellow for Christmas. He is full of joy, â€Å"feeling rather like the sun, ready to illuminate and rejoice. † He is a kind-hearted boy, thinking about his mo†¦. The novel My Oedipus Complex written by the famous Irish short storywriter Frank O’Conner, in my opinion, is more a spiritual exploration of the problems of youth and growing-up than just a simple story told by a little kid. The dramatic experience of Larry (both the narrator and the protagonist of the novel) seems to be the representation of part of our childhood stories. So let me have a brief analysis of the theme of the passage by looking into Larry’s character and what Larry went through in his heart in this story. While his father was fighting in the WW1 and rarely went back home, Larry was enjoying himself and relishing all of his mother’s attention and care, just as what he said in the third paragraph—â€Å"the war was the most peaceful period of my life†. However, things started to turn bad when his father came back and stayed at home: his mum’s love for him was shared by a â€Å"stranger†, he was told to shut up when the â€Å"stranger† was either talking or sleeping, and perhaps worst of all, he forfeited the right of climbing into the big bed and sharing his schemes with his mum every morning. These changes so upset and saddened him that, eventually, the boy became rebellious and declare an â€Å"open and avowed† war against his father, in which the two just contended for the mother’s attentions and care. As we know, to Larry’s disappointment, however hard he tried or whatever he did, he proved to be always on the disadvantaged side in the â€Å"war†. Then the author depicted an interesting dialogue between Larry and his mother, which may be construed as a reflection of the title â€Å"My Oedipus Complex†, but, according to me, it also perfectly reveals a change and maturation of Larry’s inner heart, for to be a husband means loads of responsibilities. What brought about the next big change in this family as well as the climax of the story was the birth of little sonny.

New Rehab Programs Should Be Introduced - 1420 Words

Since the start of the Drug War, which was the motion to use more policing in order to end the illicit drug market, the amount of arrests have increased for drug possession. Rehab programs in state and federal prisons have helped people overcome their addiction and relapse. The same way that King Leonidas in the graphic novel, 300, went about his Spartan initiation, it portrays the way a drug addict tries to overcome their addiction. By continuing to arrest people for substance abuse, it makes it harder for someone in need of help to receive it. Therefore new rehab programs should be introduced to help addiction. This helps reduce the amount of people whose lives are ruined because a drug possession charge. Drug possessions arrests have always been abundant in the fight to end the drug trade in the United States. According to FBI data gathered by DrugWar Facts.org , of the 1,561,231 arrests for drug law violations in 2014, 83.1% (1,297,384) were for possession of a controlled substa nce [and of that 83.1% , 39.7% was for Marijuana, 21.5% for non narcotic drugs and 17% for Heroin and/or Cocaine.] Only 16.9% (263,848) were for the sale or manufacturing of a drug [in the United States].(Drug War Facts) The number of arrests have been constant for the past four years an shows the amount of effort going into drug possession arrests. Due to this alarming number of arrests per year for possession of a controlled substance, society tends to look down on people who use theShow MoreRelatedThe Harriet Tubman Woman s Shelter Essay1708 Words   |  7 Pagesoften in a congregate setting. This type of program is provided, on a first come, first served basis, to any adult presenting as homeless. It is sometimes also referred to as emergency shelter† (Interagency Council on Homelessness District of Columbia, 2010, p.4) For all shelters in the Washington, DC area the women are to be out of the shelter from the time of 7am until the doors open again at 7pm. For those wom en who are not a part of the work program or have nothing to do during the day, the womenRead MoreRehabilitation vs Incarceration1515 Words   |  7 Pagesthere is a larger chance of failure. Rehabilitation programs are a viable option for some offenders and judges alike. There are courts in this country that do not consider first-time, or even second- time offenders on the same level of criminal as a more violent offender. As a result of this, first time offenders can receive a short jail sentence, usually the minimum, and are released into the same environment they left without any new skills; dealing only with the crime that was committed andRead MoreThe State of Technology in Universities1338 Words   |  6 PagesOver the past decade, there have been numerous strides in technological fields and a growing need to integrate technology into our daily lives. Larger organizations like corporations and universities continually search for new technology to upgrade their infrastructure and computers. In universities, nearly every student has at least one internet connected device. This, and other hardware needs such as servers for storing grades and documents, cause univers ities to spend over $6.94 billion on hardwareRead MoreThe Wheelchair Market Through M. Porters The Five Forces That Shape Competitive Strategy1201 Words   |  5 Pagesrelatively small in U.S. market. However, within a short period American manufacturers became trendsetters comparing to European companies, which usually presented new technologies years after they were implemented in the United States (pg.1). In 1993 approximate sales were about $400 million. With the Medicare participation in reimbursement program and recognition of lightweight model as a distinct standard, the growth rate was expected to increase about 5% -15%. To deeper analyze the attractiveness ofRead MoreThe Wheelchair Market Through M. Porter s The Five Forces That Shape Competitive Strategy1219 Words   |  5 Pagessmall in U.S. market. However, within a short period American manufacturers became trendsetters comparing to European companies, which usually presented new technologies years after they were imp lemented in the United States (pg.1). In 1993 industry’s approximate sales were about $400 million. With the Medicare participation in reimbursement program and recognition of lightweight model as a distinct standard, the growth rate was expected to increase about 5% -15%. (pg.2). In order analyze the attractivenessRead MoreAnalysis Of The Book Inside Rikers 1101 Words   |  5 Pagespersuasions of the criminal lifestyle itself. The first chapter is Welcome to the Rock, where Wynn introduces the narratives of Angel, Kenny, Charlie, Alfonso, and Benjamin. Chapter two is titled, From the Belly of the Beast to New York Streets where both Frank and Mike are introduced here. In Chapter Three, the Captain and Harry tell the stories of Keepers Of The Kept, Convicted At Birth with Rico, Napoleon, Hilton, and James in Chapter 4. What I found to be interesting is that she goes into the formerRead MoreAssignment : Leading A Team Into Change Essay1871 Words   |  8 Pages 1 Table of Contents 2 Introduction 3 Body Rehabilitation Facility Set-up 3 Stakeholders to Consult Before Developing the Team 3 Type of Team to Build 4 Required Qualities for the New Staff 4 Ensuring Team Effectiveness 5 Conclusion 6 Reference 7 INTRODUCTION: Fluidity seems to be the demand of any business sectors nowadays-from education, to enterprises, information technology and to healthcareRead MoreAMT Task 31827 Words   |  6 Pagesï » ¿ AMT Task 3 Cassandra Davenport ID:000366484 Program: MBA, Healthcare Management, 2/1/14 Mentor: Rusty Lynch 931-580-9182 Chapel Hill, TN Central Time Zone cdaven5@wgu.edu Current National Healthcare Trends and Policy Initiatives Affecting Healthcare Healthcare is in a constant state of change with movements that impact rates, access and quality of care. Hospitals have become more competitive due to the rising cost of care delivery and the reduction in reimbursement from payersRead MoreNarrative on Addiction808 Words   |  4 Pagesassaulted at the age of twelve, I started to self-destruct. Lack of parental support, less than pristine living conditions, and an addictive personality paved an expressway to a life of addiction. I chose to hang with undesirable people, and was introduced to Marijuana, LSD, Ecstasy, PCP, Cocaine, Heroin and eventually what became the love of my life, the prescription painkiller Morphine. Never did I think that trying pot would have a domino effect. It led me to try harder and more addictive substancesRead MoreThe Problem Of Heroin Usage1156 Words   |  5 PagesWe all know someone who has suffered from an addiction, whether it be a family member, a classmate, a peer, or a friend of a friend. What is the best way of preventing theses addictions from going too far though? Doctors prescribing medicine, rehab and other sober facilities, parental involvement, or for extreme cases, drugs that will reverse the effects of the addict’s usage? Heroin Usage has become a huge problem through our country and our communities in the past decade. Approximately 13.5

Standardized Testing Should Be Limited - 1233 Words

Laneya Cornelius Ceci Lewis Eng-101 Nov-14-16 When in Doubt, Pick â€Å"C† Standardized tests were originally made to accurately measure student achievement, but the emphasis on standardized testing today makes students hate school, they become discouraged when they don’t pass the test. Standardized tests waste money, they cause teaching to the test, the high stakes tempt cheating, and they are full of errors (Kamenetz). The Merriam-Webster Dictionary definition of standardized testing is a test (as of intelligence, achievement, or personality) whose reliability has been established by obtaining an average score of a significantly large number of individuals for use as a standard of comparison. Testing creates a limited scope of learning and success, only measuring specific areas like reading, writing, and math, rather than a full picture of children and how they learn, including creativity, collaboration skills, drive, social skills, etc. Standardized testing should be limited. Students should not have a test to determine if we get in to the school we want. It causes unnecessary stress on students and teachers. Some teachers will get paid an unfair amount if there students fail the test. Standardized tests also do not effectively measure a student’s achievements. Everyone learns differently so then why do we all take the same exact test. Students are denied a diploma if they don’t pass a test, regardless of grade point average or other evidence of scholarly achievementShow MoreRelatedStandardized Testing As A Government Requirement Should Be Limited2199 Words   |  9 Pagesobjectives are carried out. One major issue being discussed is standardized tests. Standardized tests are tests that require all students taking the test to answer the same set of questions, so it can be scored equally in every state or county that is taking it. These tests are meant to test a student’s knowledge and understanding, but over the past few years that is not the case. Standardized testing as a government requirement should be limited because not all assessments truly test student learning andRead MoreThe Pros And Cons Of Standardized Testing800 Words   |  4 PagesStandardized tests are not for everyone. Some students are naturally good at taking tests, while others struggle. These tests start as early as the third grade. Students should not have to worry about their fu ture being determined by a test. Standardized testing also causes many problems to some students, such as lowering their confidence level. Schools and teachers have started protests, refusing to participate in in-school testing. †Anti-testing protest is extending beyond Seattle. Across theRead MorePros And Cons Of Standardized Testing1647 Words   |  7 PagesTherefore , standardized testing was made to see how much intelligence a person has on a topic .However standardized tests don’t measure how people learn in a classroom . standardized testing is not a good way to test students because tests don’t measure an individual intelligence , tests should not be used to determine funding for school , the teachers cheat on the tests to protect the students ,and its ethically wrong to give a lot of standardized tests to kids . Teachers should take anRead MoreStandardized Testing: Socialism in Education737 Words   |  3 PagesStandardized Testing: Socialism in Education Standardized testing has become a yearly fixture in classrooms around the United States. Legislation such as No Child Left Behind holds educators and administrators responsible for the learning of students. One way to assess this learning is through the use of a standardized test, the results of which can be compared to a predetermined benchmark. I believe it’s a good idea to hold educators accountable for the work they perform in the classroom andRead MoreStudent Assessment - The Importance of Standardized Testing Essay1149 Words   |  5 PagesThe point here is that standardized testing is necessary to evaluate students and programs achievement or ability. In my opinion it is a good basic start to understanding the development of human- kind in many aspects. For example, in a school setting, standardizing tests are used to measure developmental stages or reading levels, just to name a few. School Psychologist and Counselors use standardizing testing to look at the devel opment of students. They will agree severe disabilities to be initiallyRead MoreHigh School Graduation Rate Is The United States861 Words   |  4 Pageshave contemplated why this dramatic change has occurred, and who, or what is to blame. Looking more in depth at standardized testing, and examining educator, parent, and student viewpoints in the areas of pressure, awareness, and kfgndfng can give us negative and positive viewpoints, and a possible answer to this controversial question. Through the eyes of the educator, standardized testing comes with major pressure and fear. According to a study done by the National Education Association, who surveyedRead MoreAre Standardized Tests a Valid Measurement of Student Learning?1358 Words   |  6 Pagesâ€Å"Standardized testing is one of the most passionately debated education topics in America† (Baxter, pg. 1). They became much more prevalent after the 2002 No Child Left Behind Act mandated annual testing across the United States. Standardized tests are used to assess students and teachers, however some people object the idea that the performance on a single test is a valid measure of what a student has learned, or what their teacher has taught them. In this paper I will argue that relying solelyRead MoreStandardized Testing Is Negatively Affecting The Quality Of Education Essay1467 Words   |  6 PagesStandardized Testing Takes Its Toll On Education According to Linn, â€Å"Americans have had a love-hate relationship with educational testing†, and the controversies on the use of standardized tests will probably continue long after the twenty-first century (29). How can people see the ‘love’ in this use of testing that has negative long-term effects on students? Why should the controversies live on beyond this modern century? Standardized testing is negatively affecting the quality of education givenRead MorePros And Cons Of Standardized Testing1126 Words   |  5 PagesEliminating Standardized Testing The practice of using standardized testing by schools over many years as a way of measuring student’s abilities and understanding of the material is slowly starting to change. Some schools in the New York State are shortening the test period to increase the class time as it â€Å"take(s) up too much class time, both in days of testing and in test preparation† (HARRIS). The student is usually given a limited time to complete a scantron-based test which will later be usedRead MoreEssay On Standardized Testing856 Words   |  4 PagesProfessor Donnie Faltesek 30 November 2017  Standardized Testing Standardized tests have historically been used as measures of how students are compared with one another or how much of a particular curriculum they have learned throughout the semester. Consequently, standardized tests are being used to make major decisions about students, such as grade promotion or high school graduation, and higher education evaluation. Many people consider standardized testing as an objective way of grading a student

The Public Administration Advisory Committee - 1802 Words

The UIC Public Administration Advisory Committee has assigned Aida Demirovic and Miguel Mosqueda with three tasks (1) creating an engagement alumni plan, (2) incorporating hands-on work experience throughout the program, and (3) increasing curriculum focus to include data analysis and project management. In order to conduct an extensive and in-depth analysis of the three tasks, the team took several approaches. In regard to alumni engagement the team assembled two focus groups. The focus group was chosen for its rich answers and immediate results. The results and analysis will be discussed in the rest of the paper. In regard to hands-on work experience, the team created side-by-side comparison of the top five competing institutions, and†¦show more content†¦While the volume of participants was lower than that of an electronic survey the content was much greater. The only criteria the participants had to meet was that they were alumni or within their last semester of graduati on. The questioner was created by our team, approved by our contact, and looked over by the UIC research lab. Our initial focus group was conduced by October 30th, 2014. This focus group was led by the team and consisted of two male and two female alums of the program. Of the four participants three had concentrated on financial management. One participant had created their concentration with department approval. Of the four participants want double majored in Local government. All of the participants had graduates in either 2013 or 2014. Data to follow. Second focus group to be conducted November 10th, 2014. Data to follow. Hands On Work Experience The UIC Department of Public Administration, with the work from a prior Capstone Team SWAT analysis, identified past and current students want more hands on work experience prior to graduating. In order to ascertain if assisting students obtain more work experience is a feasible project, we have researched the top five competitor programs as identified by the previous capstone team to see if they have or require work experience to graduate. They are as follows and in no specific order: 1. DePaul University 2.Loyola University

Happiness Levels and Income Levels Free Essays

Ariella Dayan (326883881) Quantitative Research Methods- Shani Greenspan November 25, 2012 The Correlation of Income Level and Happiness Level This study will investigate the relationship between income and happiness. A very popular question in today’s society is whether money can buy happiness. Happiness has been shown to be related to many things. We will write a custom essay sample on Happiness Levels and Income Levels or any similar topic only for you Order Now It is found to be related to social class, success, power, health, valued belongings, religious beliefs, companionship, being employed in a secure job, having a full social life, and more or less accumulation of money. Research shows that money does not buy happiness but it comes indirectly from the higher rank in society that money brings. â€Å"The rank-income hypothesis† was tested and found that the ranked position of an individual’s income predicts general life satisfaction. Once someone has a large amount of money they may become part of a different social group which brings more confidence and satisfaction. A persons’ satisfaction and self-esteem will increase if his social rank increases or if those who once had the same social rank him decreases. People naturally feel better and more satisfied if they are better than others. (Boyce, C. et al. 2010) People dedicate so much energy in trying to make more money, when having more money does not make them that much happier. People may be happy with their current level of wealth and stop trying to accumulate more if not for the urge humans have to compare themselves with others in every way possible: attractiveness, intelligence, height, weight, and crucially, financial success. The writer H. L. Mencken said, â€Å"A wealthy man is one who earns $100 a year more than his wife’s sister’s husband. This frustration of seeing someone â€Å"better† than you becomes a huge motivator when it comes to making more money. People are very concerned with the phenomenon of â€Å"Keeping up with the Joneses. † Hollywood made a movie about a wealthy and good looking American family and the affects they have on the people living in their neighborhood. The movie presents us with â€Å"conspicuous consumption† and comparing each other’s expensive possessions and social rank. People will always to try to move ahead of as many of their friends as possible in order to† improve† themselves. People try to enhance their social hierarchy by making unnecessary investments in order to satisfy their preoccupation with their relative social standing which the socio- economic class isn’t Ariella Dayan (326883881) Quantitative Research Methods- Shani Greenspan November 25, 2012 able to do, although we can see this form of competitiveness in the socio-economic class as well. A recent study shows that a group of people in the US who are most opposed to an increase in the minimum wage are those who make just above the minimum wage. Because if the minimum wage increases, these people will now be in â€Å"last place†, along with all the people whom they used to feel superior to. (Norton, M. 2012) Another reason why money translated to happiness often is because money has a property that many other things that matter in life do not. Money is something that can be counted. When people reflect on whether they are better off this year than last, they cannot always give an exact answer. A person cannot say that their life is 32 per cent more meaningful. This is not a calculation we are accustomed to making. Salary, on the other hand, is measurable. If a person is making a better salary they will think that they are doing better in their life. This also may explain why people are always buying larger houses and larger televisions. As people become richer, they quickly grow accustomed to bigger houses, flashier cars, and designer garments, but their possessions don’t actually make them much happier. (Norton, M. 2012) Studies show that even lottery winners, after an initial period of adjustment, don’t become much happier. The reason for this is because the faster people try to get ahead, the quicker they end up back where they started. Another research conducted in the University of British Columbia in Vancouver, asked people to predict how happy they would be if their annual income was anywhere from $5000 up to $1 million. After this, the people were asked how much money they really earned and how happy they were with their lives. It was found that people generally overestimated the impact of money on happiness. Those who earned $25,000 a year predicted that their happiness would double if they made $55,000. But when we measured the happiness of people at these two levels of income by having them rate their satisfaction with life on a cale from 1 to 10, it was found that the wealthier group was only 9 per cent happier. On the other hand, people who make very little money do become significantly happier when they earn more. But a large survey of people in the US showed that the impact of additional income on happiness Ariella Dayan (326883881) Quantitative Research Methods- Shani Greenspan November 25, 2012 tends t o fade around an annual salary of $75,000. There is no data suggesting that making more money makes people less happy but it does stop making them much happier. (Cassidy, J. 008) What people can do in order to gain happiness in a better manner is by doing something unusual with it or â€Å"giving it away†. It turns out that spending money on yourself does not make you any happier, but spending on others does. Donating to charity or buying coffee for a friend is an efficient way of turning cash into happiness. (Cassidy, J. 2008) A worldwide survey was created in 2006 by Gallup. He asked people to imagine themselves on a ladder with steps numbered from zero to 10, with the bottom of the ladder representing â€Å"the worst possible life for you† and the top representing â€Å"the best possible life for you. The respondents were then asked to say which step they were standing on. If you instruct people to think about the best possible and worst possible lives they could b e living, you are surely inviting them to compare their living standards with those of people elsewhere. This methodological quirk alone could easily explain why residents of poor countries report low scores and residents of rich countries report high ones, and it wouldn’t have anything to do with money making people happier. ( Buchanan, M. 2009) The conclusion is that happiness and money do correlate but only to a certain extent. People are more concerned with their social class, â€Å"getting ahead† and where money can get them in life than the actual amount of money. This topic should continue to be researched in order to find if in today generation a person can actually be happy with what he or she has without comparing themselves to their peers and surroundings. Ariella Dayan (326883881) Quantitative Research Methods- Shani Greenspan November 25, 2012 References Boyce, C. Christopher J. 1 Brown, Gordon D. A. 2 Moore, Simon C. (2010). Money and Happiness: Rank of Income, Not Income, Affects Life Satisfaction. Psychological Science, Vol. 21 Issue 4, p471-475, 5p http://web. ebscohost. com. ezprimo1. idc. ac. il/ehost/detail? sid=daeaee80-c08b-433b-84c3-094cde8b9e7c%40sessionmgr10;vid=1;hid=13;bdata=JnNpdGU9ZWhvc3QtbGl2ZSZzY29wZT1zaXRl#db=a9h;AN=62587809 Norton, M. I. (2012). The more money, the merrier? New Scientist, 215, 40-41. http://web. ebscohost. com. ezprimo1. idc. ac. il/ehost/detail? sid=86a4832c-2e11-4055-a8c7-ba24949afac4%40sessionmgr11;vid=1;hid=13;bdata=JnNpdGU9ZWhvc3QtbGl2ZSZzY29wZT1zaXRl#db=a9h;AN=78189804 Cassidy,J. 2008) Happinness is†¦. Conde Nast Portfolio; Vol. 2 Issue 7, p36-36, 1p http://web. ebscohost. com. ezprimo1. idc. ac. il/ehost/detail? sid=ab06d568-bb15-434e-b357-a6330d98f4a5%40sessionmgr4;vid=1;hid=13;bdata=JnNpdGU9ZWhvc3QtbGl2ZSZzY29wZT1zaXRl#db=bth;AN=38013329 Buchanan, M. (2009) Money in Mind. New Scientist Vol. 201 p26-30, 5p http://web. ebscohost. com. ezprimo1. idc. ac. il/ehost/detail? sid=81a76105-82e3-428d-8827-47f8203d01bc%40sessionmgr111;vid=1 ;hid=126;bdata=JnNpdGU9ZWhvc3QtbGl2ZSZzY29wZT1zaXRl#db=a9h;AN=37249111 How to cite Happiness Levels and Income Levels, Essay examples